Cinemas can manage a customer’s marketing subscriptions directly in IndyAdmin when a customer contacts them to request removal, or when it’s necessary to confirm subscription preferences.
This guide also covers how subscription links in email footers work, so customers can manage their own preferences.
Customer Self-Service via Email Footers
Every marketing email sent via Indy should contain:
Subscription Name – The specific marketing subscription type (e.g., Newsletter).
Manage Your Notifications Link – Opens the Manage Notifications page for the customer’s account.
Unsubscribe Link – Directly unsubscribes the customer from that specific subscription.
Example Workflow for a Customer:
Open a marketing email.
Scroll to the footer.
Identify the subscription type (e.g., Newsletter Marketing Subscription).
Choose:
Manage Your Notifications – View all available subscriptions.
Uncheck a box to unsubscribe.
Check a box to resubscribe.
Unsubscribe – Instantly removes them from that specific subscription.
Note:
If a customer clicks “Unsubscribe” and later returns to the Manage Notifications page, they will see that the relevant subscription box is unchecked.
Cinema-Initiated Unsubscribe in IndyAdmin
If a customer contacts your cinema directly and requests that you unsubscribe them, follow these steps:
1. Locate the Customer Account
Log into IndyAdmin.
Go to Operations → Customers → Users.
Enter the customer’s email address in the search bar.
Select the correct user record from the results.
2. Manage Their Subscriptions
In the user profile, navigate to the Messages tab.
Locate the Subscriptions section.
Uncheck the subscription(s) you want to remove them from.
3. Save Changes
Click Save and Close to apply updates.
Key Points
Customers can manage their own subscriptions via the footer links in any marketing email.
Staff can unsubscribe a customer manually if they request it directly.
Always Save and Close after making changes in IndyAdmin to ensure the subscription status updates.
The Messages tab in the user profile is the only place to manually adjust subscriptions.
Subscription changes are immediate — the customer will not receive future campaigns for any subscription type that is unchecked.